Skip to content

Generative AI

Generative AI that fits your brand language, your data and your compliance frame.

We build productive applications across image, text, audio, code and documents — with clear brand rules, clean data sources and an audit trail.

Discuss a use case

Variant space

One brief, nine scored drafts — in under two minutes.

A generative workflow produces variants in your style, scores them automatically and hands the top results to your team for selection.

Building blocks

Three building blocks for generative workflows in regulated enterprises.

Generative AI is more than an API call. It needs data plumbing, a control plane and brand stewardship — otherwise you get pretty pictures with no impact.

Brand studio

Custom style adapters, negative prompts and brand guards — outputs look unmistakably yours, not like AI slop.

Pipeline architecture

Generate, score, curate, ship — we wire the full loop into your existing DAM and CMS systems.

Rights & audit

Licence-clean models, EU hosting, provenance metadata — every generation is traceable later.

Modalities

We deliver productive workflows across six modalities — image, text, code, audio, video, documents.

Each modality is wired differently — different models, different eval sets, different risks. Our architecture respects those differences.

Text & marketing

Live

On-brand copy, briefings and translations — with tone-of-voice guard and glossary integration.

GPT-5Claude 4.7Mistral Large 3

Image & brand

Live

Product hero shots, moodboards and variant studios — with a custom style adapter per brand.

SDXLFluxImagen 4

Code

Live

Suggestions, refactors and test generation — as an IDE plug-in or PR bot.

Claude 4.7GPT-5Mistral Small 4

Audio

Live

Voice synthesis with cloning, transcription and chapter generation — multilingual.

ElevenLabsWhisper

Video

Beta

Storyboarding, edit suggestions and short marketing clips — within brand guardrails.

RunwayVeo

Documents

Live

Reports, proposals and datasheets — generated from your data sources, with source tagging.

Claude 4.7GPT-5

Use cases

Four pipelines running productively at clients today.

Each case ships with a clear impact metric — generative AI as a tool, not as theatre.

  1. Consumer goods01

    Product hero in the brand studio

    Variant shoots by prompt — nine hero images per item, curated by the brand team.

    –72% shoot costshipped
  2. Real estate02

    Floor plan visualisation

    From architectural plan to photoreal interior render — in minutes instead of days.

    8× faster listingsshipped
  3. Service03

    Voice agent for bookings

    Branded voice agent — reschedules appointments and reminds customers in two languages.

    +34% first-contact rateshipped
  4. B2B04

    Personalised proposals

    From CRM data and product library to bespoke proposals — sales gives the final sign-off.

    –60% authoring timeshipped

By the numbers

This is hafencity.dev

15+ Experts

Engineers, designers, and strategists working as one practice from our Hamburg HQ.

50+ Clients

Companies across consumer, healthcare, and B2B trust us with their digital products. Long-term partnerships are the default.

97% Recommendation rate

Repeat engagements and references our buyers actually call. Trust compounds when delivery does.

50+ Launches

Custom mobile and web products shipped from concept to maintenance — owned end-to-end by our team.

100% In-house

Strategy, design, and engineering all live at our Hamburg HQ. One team, one project lead, accountable to you from kickoff to launch.

Since 2023

Helping companies ship digital products — and growing alongside the teams we work with.

Next steps

Let's talk about your project

Book a 30-minute discovery call. We'll review your goals, surface unknowns, and outline how we would run the engagement.

Schedule a call

Booking calendar (Cal.com)

This area embeds the external service Cal.com. By loading it you agree that a connection to Cal.com is established and data may be transferred to the USA.

Privacy policy