1Up Capital – Financing Workflows for Publishers
App developers, creators, and publishers know the problem: revenue comes in late while ongoing costs are due immediately. 1Up Capital wants to solve this liquidity problem – with a tool that makes financing requests and payout workflows clearer, faster, and more transparent.
Our task: developing a high-performance, scalable, and easily integrable solution that delivers real added value to both publishers and platform operators.
Challenge
The requirements were clear – but technologically demanding:
- Faster access to revenue: Financing and payout workflows should be mapped in a transparent way
- Absolute transparency: No hidden fees or unclear conditions
- Flexible offerings: Financing models for different platforms and revenue sizes
- Easy integration: Integration into app stores, advertising networks, or SaaS platforms
- Security-oriented architecture: Reliable infrastructure for sensitive finance workflows
Solution
Within four months, a complete system was designed and developed – from UI/UX to server infrastructure:
- Flutter: For a responsive, modern frontend on iOS & Android
- Firebase: Fast authentication, secure user management & synchronized data access
- Golang backend: For high-performance, transaction-safe payment processing
- Docker-based infrastructure: Flexible deployment options for high availability
- Structured payout mechanisms: Publishers get a clear flow for financing and payout requests
- API-first approach: Easy connection to platform partners and marketplaces
The UX design was crafted so that even complex financial processes remain intuitively operable – without requiring any financial expertise on the user's part.
Result
With 1Up Capital, a platform was delivered that gives digital publishers faster and more transparent financial workflows:
- Accelerated payout and review workflows instead of manual coordination across several channels
- Seamless integration into existing digital ecosystems
- Reliable, scalable backend architecture
- Traceable product value for platform operators & content creators
- Clear product value for publishers and platform operators in the go-live setup
The solution was designed as a SaaS model and is thus prepared for further growth and internationalization.
Product views
Start screen
Web experience for publisher financing with a clear entry point, value proposition and product context.
